MBA Course: Marketing and Business Strategy

Level: Beginner — Author: Writix

MBA Course: Marketing and Business Strategy

Level: Beginner • Duration: 30 hours

Author: Writix

About This Course

Market segmentation involves dividing a broad consumer or business market, which includes both existing and potential customers, into smaller sub-groups called segments. These segments are based on shared characteristics, such as common needs, interests, lifestyles, or demographic profiles. The primary goal of segmentation is to pinpoint high-yield segments—those most likely to be profitable or exhibit growth potential—so they can be targeted for special marketing efforts.

You need to upgrade your subscription to view the entire course content.
Upgrade Subscription
MBA Course: Marketing and Bus…

Duration: 30 hours

XP Points: 350

Participants: 0

Materials

- Entrepreneurs looking to enhance their market strategies. - Business students aiming to deepen their understanding of marketing concepts. - Managers seeking to improve their business decision-making skills. - Marketing professionals wanting to refine their segmentation techniques. - Anyone interested in developing a robust marketing strategy for their business.